Web Quality Index
Web Quality Index · Method v1.2.0

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Free link shortener for branded URLs, analytics & QR codes

rebrand.ly·Fcohort grade·55.0 mean·2/2 sites scored·0/2 meet Web Standards·range 5456·median 55·built 2 sites

Categories

CategoryGradeScoreMeasurements
Brand PresenceF 2014
Email & CommunicationsF 2318
Security & InfrastructureF 3924
PerformanceD 6812
AI ReadinessD 697
Privacy & ComplianceC 709
SecurityB 8520
SEO & DiscoverabilityA 9115
Trust & ReputationA 942
AccessibilityA 979
Tech FingerprintA 1002
Modern WebA 1006

Common failure pattern

Factors that score below 50 on at least 75% of this vendor's attributed sites. Δ vs index = how much worse the cohort fails compared to the all-WQI baseline. Sorted by Δ desc.

FactorCategoryCohort %Index %Δ vs index
Email forwarding service detected (improvmx, forwardemail, etc.)Email & Communications100.0%11.1%+88.9%
Lead magnet / signup incentive detected (free download, ebook, etc.)Email & Communications100.0%74.6%+25.4%
Email Service Provider (ESP) detectedEmail & Communications100.0%75.7%+24.3%
LinkedIn Company Page (presence + employee count + follower count)Brand Presence100.0%76.8%+23.2%
Transactional email provider detected (from SPF includes)Email & Communications100.0%86.7%+13.3%
Image optimization (WebP/AVIF)Performance100.0%89.5%+10.5%
DNSSEC validationSecurity & Infrastructure100.0%94.4%+5.6%
CAA recordsSecurity & Infrastructure100.0%95.5%+4.5%
HSTS preload list inclusionSecurity & Infrastructure100.0%95.8%+4.2%
Trustpilot presence + ratingBrand Presence100.0%99.6%0.4%

Attributed sites · 2

no theme credits

SiteScoreFactorsLast scored
maldiviancasino.com56542026-05-18
arabspeedreading.com54622026-05-17

Cohort = every site whose footer credits this vendor. Composite scores come from the same registry pass that powers per-site dossiers; sites shown without a score haven't been audited yet. Open the knowledge base (KB in the header) for how each factor is measured.