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Davey & Krista
daveyandkrista.com·Dcohort grade·66.5 mean·2/2 sites scored·0/2 meet Web Standards·range 62–71·median 67·built 2 sites
Categories
| Category | Grade | Score | Measurements |
|---|---|---|---|
| Security & Infrastructure | F | 45 | 23 |
| Email & Communications | F | 53 | 21 |
| Privacy & Compliance | F | 55 | 8 |
| Brand Presence | F | 58 | 10 |
| AI Readiness | D | 64 | 6 |
| Performance | C | 75 | 11 |
| Accessibility | B | 80 | 10 |
| Security | B | 85 | 20 |
| SEO & Discoverability | A | 92 | 14 |
| Tech Fingerprint | A | 93 | 4 |
| Modern Web | A | 100 | 6 |
| Trust & Reputation | A | 100 | 2 |
| Email health | — | — | 0 |
Common failure pattern
Factors that score below 50 on at least 75% of this vendor's attributed sites. Δ vs index = how much worse the cohort fails compared to the all-WQI baseline. Sorted by Δ desc.
| Factor | Category | Cohort % | Index % | Δ vs index |
|---|---|---|---|---|
| Heading hierarchy validity | Accessibility | 100.0% | 53.5% | +46.5% |
| Image optimization (WebP/AVIF) | Performance | 100.0% | 66.2% | +33.8% |
| Transactional email provider detected (from SPF includes) | Email & Communications | 100.0% | 80.6% | +19.4% |
| Lead magnet / signup incentive detected (free download, ebook, etc.) | Email & Communications | 100.0% | 81.5% | +18.5% |
| DMARC enforcement | Security & Infrastructure | 100.0% | 82.1% | +17.9% |
| CCPA "Do Not Sell or Share My Personal Information" link | Privacy & Compliance | 100.0% | 93.1% | +6.9% |
| DNSSEC validation | Security & Infrastructure | 100.0% | 95.8% | +4.2% |
| CAA records | Security & Infrastructure | 100.0% | 96.2% | +3.8% |
| HSTS preload list inclusion | Security & Infrastructure | 100.0% | 96.6% | +3.4% |
| Trustpilot presence + rating | Brand Presence | 100.0% | 99.6% | 0.4% |
Attributed sites · 2
Detection: regex for every site · no theme credits
| Site | Score | Factors | Last scored |
|---|---|---|---|
| thewritelens.com | 71 | 66 | 2026-09-27 |
| thewellco.co | 62 | 69 | 2026-09-27 |
Cohort = every site whose footer credits this vendor. Composite scores come from the same registry pass that powers per-site dossiers; sites shown without a score haven't been audited yet. Open the knowledge base (KB in the header) for how each factor is measured.