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Awesome Motive - Helping Small Businesses Grow & Compete with the Big Guys
awesomemotive.com·Ccohort grade·72.5 mean·2/2 sites scored·0/2 meet Web Standards·range 72–73·median 73·built 2 sites
Categories
| Category | Grade | Score | Measurements |
|---|---|---|---|
| Brand Presence | F | 38 | 10 |
| Performance | F | 58 | 10 |
| AI Readiness | D | 64 | 6 |
| Security & Infrastructure | D | 67 | 26 |
| Privacy & Compliance | D | 69 | 10 |
| Email & Communications | C | 74 | 22 |
| Accessibility | B | 82 | 10 |
| Security | B | 85 | 20 |
| Trust & Reputation | B | 87 | 3 |
| SEO & Discoverability | A | 97 | 15 |
| Tech Fingerprint | A | 100 | 5 |
| Modern Web | A | 100 | 4 |
Common failure pattern
Factors that score below 50 on at least 75% of this vendor's attributed sites. Δ vs index = how much worse the cohort fails compared to the all-WQI baseline. Sorted by Δ desc.
| Factor | Category | Cohort % | Index % | Δ vs index |
|---|---|---|---|---|
| Lazy loading on below-fold images | Performance | 100.0% | 64.0% | +36.0% |
| Email Service Provider (ESP) detected | Email & Communications | 100.0% | 75.7% | +24.3% |
| Transactional email provider detected (from SPF includes) | Email & Communications | 100.0% | 86.7% | +13.3% |
| Image optimization (WebP/AVIF) | Performance | 100.0% | 89.5% | +10.5% |
| CCPA "Do Not Sell or Share My Personal Information" link | Privacy & Compliance | 100.0% | 92.9% | +7.1% |
| DNSSEC validation | Security & Infrastructure | 100.0% | 94.4% | +5.6% |
| CAA records | Security & Infrastructure | 100.0% | 95.5% | +4.5% |
| HSTS preload list inclusion | Security & Infrastructure | 100.0% | 95.8% | +4.2% |
| MTA-STS & TLS-RPT | Security & Infrastructure | 100.0% | 98.5% | +1.5% |
| Trustpilot presence + rating | Brand Presence | 100.0% | 99.6% | 0.4% |
Attributed sites · 2
no theme credits
| Site | Score | Factors | Last scored |
|---|---|---|---|
| snapcreek.com | 73 | 60 | 2026-05-12 |
| trustpulse.com | 72 | 59 | 2026-05-12 |
Cohort = every site whose footer credits this vendor. Composite scores come from the same registry pass that powers per-site dossiers; sites shown without a score haven't been audited yet. Open the knowledge base (KB in the header) for how each factor is measured.