firedoor-solutions.co.uk
1-year-old local business site based in United Kingdom, served through cloudflare, with email running through custom-or-self-hosted.
AI-readiness30Needs work
JSON-LD richness score for LLMs
We couldn't find any organization details in your page's structured data.
3 additional standards didn't apply to this category
Brand presence50Needs work
Google Business Profile presence + rating
We couldn't find a Google Business Profile linked to this domain.
Yelp presence + rating + review count
We couldn't find a Yelp listing for this business. Local-business searches and recommendation engines lean on Yelp as a signal.
We couldn't find a Trustpilot listing. Many consumers check Trustpilot before buying — a missing listing reads as a missing reputation.
LinkedIn Company Page (presence + employee count + follower count)
We couldn't find a LinkedIn Company Page for this business. B2B prospects look for it before reaching out.
Apple Maps presence (Apple Business Connect)
We couldn't find an Apple Business Connect listing. Apple Maps visitors and Siri queries can't find you cleanly.
We couldn't find a Facebook Page linked from your site. Many consumers still check Facebook before booking or buying.
Instagram presence (link from site → IG profile)
We couldn't find an Instagram profile linked from your site. For local / consumer-facing brands, Instagram is the lead channel.
Your domain is brand-new — visitors and fraud filters treat it as suspicious by default.
Wayback Machine site age & last snapshot
Your site has been online for years — public archives have a long history of it.
7 additional standards didn't apply to this category
SEO70Excellent
Schema.org type validity (parsed JSON-LD)
We didn't find any structured-data tags on your homepage.
No breadcrumb schema is published. Search engines can't show breadcrumb trails under your listings, and visitors lose the trail to important pages.
Schema.org structured data presence
Your homepage doesn't publish any Schema.org structured data. Search engines and AI tools fall back to guessing what your site is — and they guess wrong more often than not.
Title, meta description, OG, Twitter cards, canonical
Your homepage has the title, description, OG, Twitter, and canonical tags.
Your homepage has a clear H1 heading — search engines and screen readers know what the page is about.
Internal link depth (clicks from homepage to deepest content)
Important pages are reachable in just a click or two from your homepage.
5 additional standards didn't apply to this category
Performance72Excellent
Your server still serves over the older HTTP/2 protocol — not the newer, faster HTTP/3.
Your server compresses pages with Brotli or gzip — visitors download a fraction of the raw size.
9 additional standards didn't apply to this category
Email health73Excellent
DMARC aggregate reporting enabled (rua=)
No DMARC aggregate-reporting address is published — you wouldn't see spoofing attempts.
Lead magnet / signup incentive detected (free download, ebook, etc.)
We didn't find a lead magnet on your homepage — no free download, sample, or signup incentive. Visitors who aren't ready to buy have nothing to take with them.
You have DMARC set up, but in monitor-only mode — it's not actually rejecting spoofed mail.
Email provider class (Workspace / 365 / Zoho / self-hosted / shared)
We couldn't confidently identify which service is hosting your email.
SPF is set and lists your sending services as approved senders.
Branded domain email address (vs free Gmail/Yahoo)
You send email from your own domain, not a free Gmail/Yahoo address.
Free-email exposure on contact page (gmail/yahoo/outlook visible)
Your published contact address is on your own domain, not a free inbox.
SPF lookup count (10-limit deliverability check)
Your SPF record uses fewer than 10 DNS lookups — under the spec limit.
Mailto: direct contact link present
Your site exposes a mailto: link visitors can tap to start a message.
Email forwarding service detected (improvmx, forwardemail, etc.)
Mail to this domain is being forwarded — you have working email reachability.
5 additional standards didn't apply to this category
Security82Excellent
Your server doesn't staple OCSP. Visitors' browsers may have to contact the CA themselves, slowing first connects.
Neither OCSP stapling nor Must-Staple is in play. A revoked cert wouldn't be caught quickly.
Certificate key strength and signature algorithm
Your certificate uses outdated key strength or a SHA-1 signature. Reissue with a modern ACME-class cert.
Embedded SCT count (Certificate Transparency)
Your certificate carries only one embedded SCT — modern browsers want at least two. Reissue from a CA that includes them.
SSL certificate validity & expiration window
Your SSL certificate is valid and not close to expiring.
WordPress REST API user enumeration exposure
Your WordPress REST API doesn't leak usernames — attackers can't list accounts without already being authenticated.
Sensitive path exposure (.git, .env, /admin, xmlrpc.php, wp-login.php)
None of the common admin or developer paths are publicly reachable.
Only modern TLS (1.2 and above) is offered — TLS 1.0 and 1.1 are turned off.
Certificate chain completeness
Your server sends the full certificate chain — every device builds the path to a trusted root cleanly.
Certificate validity-period brevity
Your certificate uses a short validity window (≤ 90 days) — auto-renewal keeps revocation fast and frictionless.
Your certificate is issued by a tier-1 publicly trusted CA (Let's Encrypt, DigiCert, Google Trust, Sectigo, etc.).
Your TLS handshake completes quickly — under 300ms on a cold connection.
8 additional standards didn't apply to this category
View formal standards verdicts → Composite-spec rollups for press, regulators, and compliance auditors.
9 additional standards planned, scorer not yet implemented.
Does this look like a real business?54Needs work
Your listing on Google Maps and search
We couldn't find a Google Business Profile linked to this domain.
We couldn't find a Yelp listing for this business. Local-business searches and recommendation engines lean on Yelp as a signal.
We couldn't find a Trustpilot listing. Many consumers check Trustpilot before buying — a missing listing reads as a missing reputation.
We couldn't find a LinkedIn Company Page for this business. B2B prospects look for it before reaching out.
We couldn't find an Apple Business Connect listing. Apple Maps visitors and Siri queries can't find you cleanly.
How long your domain has existed
Your domain is brand-new — visitors and fraud filters treat it as suspicious by default.
Whether anyone's written about you lately
No news mentions of this domain in the last 30 days.
How long your site has been online
Your site has been online for years — public archives have a long history of it.
A contact form people can actually find
A visible contact form is reachable from your homepage.
2 additional standards didn't apply to this site
Can people find this site?64Solid
Whether your behind-the-scenes labels are valid
We didn't find any structured-data tags on your homepage.
A trail showing where visitors are on your site
No breadcrumb schema is published. Search engines can't show breadcrumb trails under your listings, and visitors lose the trail to important pages.
How well your site feeds AI the right facts
We couldn't find any organization details in your page's structured data.
Hidden labels that explain your business to Google
Your homepage doesn't publish any Schema.org structured data. Search engines and AI tools fall back to guessing what your site is — and they guess wrong more often than not.
How your site appears when shared or in search results
Your homepage has the title, description, OG, Twitter, and canonical tags.
A clear headline on every page
Your homepage has a clear H1 heading — search engines and screen readers know what the page is about.
How easy it is to reach your deepest pages
Important pages are reachable in just a click or two from your homepage.
8 additional standards didn't apply to this site
Is it fast?72Excellent
Your site uses the newest connection style
Your server still serves over the older HTTP/2 protocol — not the newer, faster HTTP/3.
Your site uses a modern web connection
Your server speaks HTTP/2 — page loads multiplex over a single connection.
Pages get squeezed before they're sent
Your server compresses pages with Brotli or gzip — visitors download a fraction of the raw size.
9 additional standards didn't apply to this site
Is email from this domain trustworthy?74Excellent
You get reports when someone fakes your email
No DMARC aggregate-reporting address is published — you wouldn't see spoofing attempts.
Stops scammers from emailing customers as you
You have DMARC set up, but in monitor-only mode — it's not actually rejecting spoofed mail.
What's actually running your email
We couldn't confidently identify which service is hosting your email.
Lists who's allowed to email as your business
SPF is set and lists your sending services as approved senders.
You email from your own domain, not Gmail
You send email from your own domain, not a free Gmail/Yahoo address.
Your email setup is under a hidden limit
Your SPF record uses fewer than 10 DNS lookups — under the spec limit.
A clickable email link on your site
Your site exposes a mailto: link visitors can tap to start a message.
Your email is being forwarded, not hosted
Mail to this domain is being forwarded — you have working email reachability.
4 additional standards didn't apply to this site
Is it safe to visit?82Excellent
Visitors connect faster on the first click
Your server doesn't staple OCSP. Visitors' browsers may have to contact the CA themselves, slowing first connects.
Strict mode for your padlock check
Neither OCSP stapling nor Must-Staple is in play. A revoked cert wouldn't be caught quickly.
Your padlock isn't using outdated keys
Your certificate uses outdated key strength or a SHA-1 signature. Reissue with a modern ACME-class cert.
Your certificate is publicly logged
Your certificate carries only one embedded SCT — modern browsers want at least two. Reissue from a CA that includes them.
Your padlock isn't about to expire
Your SSL certificate is valid and not close to expiring.
WordPress isn't leaking your usernames
Your WordPress REST API doesn't leak usernames — attackers can't list accounts without already being authenticated.
Private files aren't open to the public
None of the common admin or developer paths are publicly reachable.
Old TLS versions are turned off
Only modern TLS (1.2 and above) is offered — TLS 1.0 and 1.1 are turned off.
Your padlock loads cleanly on every device
Your server sends the full certificate chain — every device builds the path to a trusted root cleanly.
Your padlock renews on a healthy schedule
Your certificate uses a short validity window (≤ 90 days) — auto-renewal keeps revocation fast and frictionless.
Your padlock comes from a reputable vendor
Your certificate is issued by a tier-1 publicly trusted CA (Let's Encrypt, DigiCert, Google Trust, Sectigo, etc.).
Your site finishes its handshake quickly
Your TLS handshake completes quickly — under 300ms on a cold connection.
8 additional standards didn't apply to this site
Does it respect visitor privacy?——
6 additional standards didn't apply to this site
Can everyone use it?——
7 additional standards didn't apply to this site